TFG. Corporate identity for insurance company

Brand: TFG
Field of business: Insurance company (Russia)
 
TFG was established as a insurance company in Saint-Petersburg, Russia. In Russia, a majority of insurance companies are used a font logos and shapes. We decided to leave this way and use a shape of animals for creating logo. Client wanted to see a corporate identity close to global insurance company ING. They asked me to create a sign of lion. Lion symbolizes a strength and nobility. The brand has gained unified style and guidelines
 
TFG. Corporate identity for insurance company TFG. Corporate identity for insurance company TFG. Corporate identity for insurance company TFG. Corporate identity for insurance company TFG. Corporate identity for insurance company