Apachi. Packaging design for chocolate bars

Brand: Apachi
Product: Chocolate bars

In the beginning of project, we were researching packagings of competitors and decided to create distinctive concept for new product. We always try to allocate our brands on the store shelf and in the market. As we know, image of humans or animals are more remembered and we have decided to use this strategy for creating packaging. Our solution was an “apache”. The apache will be remind consumers about product and help to recognize our product anywhere.