Flizz. Brand & packaging design for ice cream

Brand: Flizz
Product: Ice cream

The ice cream market in Uzbekistan is highly competitive. There are a lot of world and national brands on the shelves. We have created a white bear “Flizz” and active used this image for packaging design. The white bear is animal, which symbolizes a northern nature. We were looking for more clean and laconic solution for new brand, which would be recognizable and remind consumers about product all time and anywhere