Brand consulting
& Marketing

Hugga. Creating brand for textile

Brand: Hugga
Field of business: Textile

The textile market in Uzbekistan is highly competitive. In the country, active are being developing textile producers, which want to increase export to foreign markets. Our new client asked us to create brand, which symbolizes and depicts a deer. Brand conception was taken from names of owners Olga and Elena (OL+EN is a russian word, which translates as a deer). We have created a laconic packaging, which would be underline brand among competitors

Art director: Jamal Akbarov
Graphic designers: Jamal Akbarov, Khojiakbar Rakhimov

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